Churn rate is a crucial metric for businesses, representing the percentage of customers who stop using a product or service over a specific period. While a certain level of churn is inevitable, understanding what constitutes a good churn rate and devising strategies to monetize customer retention can significantly impact a company's bottom line. In this…
Branding
In the bustling market of 2024, emotional selling has taken center stage. As brands strive for deeper connections with their audience, understanding and leveraging the power of emotions has never been more crucial.
The Emotional Core of Consumer Decisions: It’s no secret that emotions drive buying behaviors. In 2024, with the digital space overcrowded with…